My Experience
The work, the roles,
and the results.
Awuael Consultation
Product Development
RowadExpo
Product Development Consultant
Zat
Product & Marketing Leader
T&S Group
CurrentSenior Marketing Specialist
Company Focus
Zat
Product & Marketing Leader
My Role
What Was My Role
Lead marketing and digital infrastructure development — from market research and positioning through to the campaign execution, product tooling, and team that delivered it.
Team Structure
Who I Managed
Me
Product & Marketing Leader
Social Media
Content Writer
UX/UI Designers
Interior Designers
Developers
Consumers
A Glimpse of the Stuff I Did
Consumers
Promotion Materials
Zat — Promotion Flyer
Zat — Promotion Flyer
Zat App Promo
Business & Hospitality
Product Intro Materials
B2B Services
How It Works (B2B)
Hospitality Subscription
On-site
Event Participation & Delivery
Representing the Company at Exhibition
Representing the Company at Exhibition
Zat App Brochure
Event Delivery
Behind the Work
Technology & Tools
Product Design (Figma)
Analytics & Reporting (Mixpanel)
AI Agent (N8N)
Task Management (ClickUp)
SAP Operations
Company Focus · Current
T&S Group
Senior Marketing Specialist
My Role
What Was My Role
Lead marketing and lead-generation activities across three business units: T&S Academy, T&S Digital Transformation, and T&S Corporate Services.
Team Structure
Who I Managed
Me
Senior Marketing Specialist
Marketing Coordinator
Marketing Coordinator
Graphic Designer
A Glimpse
Of My Work
A few highlights from social — tap any card to open the full post.
Leadership Briefings
Reports & Briefings with VPs and Directors
A selection of reports and briefings I prepared and presented to VPs and directors — covering marketing reviews, annual plans, buyer-pool analysis, and forward-look recommendations.
Marketing Review Agenda
Human Capital Excellence
Annual Plan Briefing
January 2026 plan
Buyer Pool Analysis
Leadership briefing
Forward-Look Briefing
New direction
AmCham Saudi Arabia
Attending Events for the American Chamber of Commerce
Sponsoring and participating in AmCham Saudi Arabia events, including the Riyadh Breakfast Series.
Diplomatic Engagement
Nigeria's 66th Independence Anniversary
Attended Nigeria's 66th Independence Anniversary, where I met and connected with several ambassadors, including the Ambassador of Thailand and the Ambassador of the Dominican Republic.
Tech Conference
LEAP Event
